ASSESSMENT 1 BRIEF
Subject Code and Title | BIZ101 Business Communications | |
Assessment | Evidence-based Response | |
Individual/Group | Individual Task | |
Length | 800 words (+/- 10%) | |
Learning Outcomes | This assessment addresses the following subject learning outcomes: | |
a) | Demonstrate information literacy and critical analysis appropriate to the level of study. | |
b) | Understand and demonstrate academic integrity and authentic engagement with information. | |
c) | Examine the internal and external business environment to effectively interpret messages in different business contexts. | |
d) | Identify and apply effective communication skills within a variety of business environments, including the use of technology. | |
Weighting | 20% | |
Total Marks | 100 marks |
Introduction
In business, successful communicators must transfer and respond to messages and requests using written communication to suit their audience, otherwise messages can be misinterpreted or misunderstood. Learning how to identify your audience and their expectations and needs is a large part of good leadership and effective management in every business.
This assessment is made up of 3 tasks – Task 1 & 2 are about you as a student and Task 3 is about Business Communications.
Each task is designed for you to demonstrate your ability to apply your knowledge and understanding of key concepts relating to written communication covered in Modules 1 and 2 of this subject. This assessment will provide you with an insight into business communication and resources for you to use to reach your academic potential.
For all tasks:
Each task is made up of four parts:
Read all instructions thoroughly before you begin this assessment.
Task 1 (300 words)
Academic Integrity
Scenario - You are a student mentor at Torrens University and as part of your role, have been asked to provide information and advice to guide and support your fellow students beginning at the University.
You therefore must refer to the Academic Integrity Policy & Academic Procedures for Torrens University in your advice.
Begin by undertaking research into the topic of integrity at university - this is so you provide accurate information and advice to your fellow students.
Use these topics to guide your research, then plan and write your short written response. These areas are important to explain writing with integrity and why it matters.
You should refer to the TUA Academic Integrity Policy and Procedures as these documents will provide valuable information to share with your audience.
Task 2Achieving Academic Success – 250 words
Reaching your potential in your academic study is enhanced by understanding your learning style, and learning how to manage your time. It is also important to develop skills in critical thinking and apply critical evaluation to what your research and academic and business writing.
Use these topics to guide your research. This short written response can be written as a Reflective Journal meaning you can use first person (using ‘I’ and ‘me’).
Task 3Models of Business Communication– 250 words
Communication is identified as one of the top 3 skills needed for Employability into the 21st century. Business communications involves reading, writing, speaking and listening. It is both internal with your work colleagues and external to customers and clients through such channels as marketing and everyday interactions.
You have been introduced to a number of Business Communication models.
Reference list for Assessment 1 Tasks
You must follow the appropriate APA style for citing and referencing your research. The reference list at the end your article must include references to the following:
The reference list does not count towards the word limit for this task.
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