BUS100 Academic Response: Professional Communication Assessment 1 Answer

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Assessment 1

Assessment Type: Individual assessment 800 words (+/- 10%);

Purpose: In business, successful communicators must transfer and respond to messages and requests using written communication to suit their audience, otherwise messages can be misinterpreted or misunderstood. Learning how to identify your audience and their expectations and needs is a large part of good leadership and effective management in every business. This assessment relates to learning outcomes a, b and c.

Topic: Academic Response

This assessment is made up of 3 tasks – Task A is about Professional Communication. Task B and C are about you as a student.

Task details:

The three parts of this assessment are designed for you to demonstrate your ability to apply, your knowledge and understanding of key concepts relating to written communication covered in weeks 1 to 3 of BUS100. This assessment will provide you with an insight into professional communication and provides the resources for you to use to reach your academic potential. You are o use the weekly resources in completing each Part. 

Each task is made up of four parts: Step 1 – Research Step 2 - PlanStep 3 - Write Step 4 - Reference

Read all instructions thoroughly before you begin this assessment.

Part Models of Professional Communication– 250 words

Communication is identified as one of the top 3 skills needed for employability in the 21st century. Professional communication involves reading, writing, speaking and listening. It is both internal with your work colleagues and external to customers and clients through such channels as marketing and everyday interactions.

You have been introduced to a number of Professional Communication models in Week 2 PPT.

  • Describe the importance of two models of Professional Communications.
  • Explain the barriers to successful Professional Communication.

Part Academic Integrity (300 words)

Scenario - You are a student mentor at KOI and part of your role is to provide information and advice to guide and support new students. You need to provide accurate, current information and advice. Undertake research into Academic Integrity at KOI. Using the resources in week 1 PPT and Policy and the topics below as headings to guide your research, plan and write your short-written response.

  • Why is academic integrity important?
  • What penalties can apply to breaches of academic integrity?
  • How does working with integrity improve your professional and personal success?

Part Achieving Academic Success  250 words

Reaching your potential in your academic study is helped by understanding your Learning Style, and learning how to manage your time. It is also important to develop skills in critical thinking and apply critical evaluation to your research, academic and business writing. Use these topics as headings to guide your research. This short-written response can be written as a Reflective Journal meaning you can use first person (‘I’ and ‘me’). Use week 1 resources.

  • What is your learning style based on Peterson & Kolb’s (2017) Learning Style?
  • Why is time management important when you are a student? Include Annex 1 from TAKEAWAY 1
  • What is critical thinking and how will you apply it to further your knowledge and develop your skills as a student?

Reference List for Assessment 1: Use course resources.

You need a minimum of three (3) academic references and in-text citations in your reference list to pass. Two must be textbooks (ebooks) or academic journals (ejournals). And one an appropriate website.

You must follow the appropriate Harvard online guidelines for citing and referencing your research. See the Quick Guide. The Contract/Cover Sheet in week 4, the Contents Page and Reference List do not count towards the word limit for this assessment.

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