BUS6001 Business Strategy Management: Report Of Business Marketing Strategy Case Assessment 3 Answer

pages Pages: 4word Words: 890

Question :

Assessment Brief: BUS6001 Business Strategy Management

Assessment 3: Report of a Business Marketing Strategy Case

Group/individual:
Individual report
Word count/Time provided:
2000 words
Weighting:
25%
Unit Learning Outcomes:
ULO1, ULO2, ULO3, ULO4

Assessment 3 Detail

You are required to complete this assessment on an individual basis. For the purposes of this assignment, you must (a) select a business case which can be from media channels, journal articles or textbooks (b) design and implement communication and marketing strategies, (c) reflect on the role of leadership in formulating, communicating, and implementing marketing business strategy and ethical issues (d) present the outcomes. You are required to conduct an extensive research on the business case and on the literature of business strategy by accessing and citing industry reports and academic articles. A minimum of 8 academic references is needed to support your evaluations, recognitions, recommendations, and reflections

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Answer :

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