UNSW Business School Information Systems and Technology Management
Digital Transformation in Business Semester 1 2019
THIS ASSIGNMENT IS GRADED UPON 100 MARKS AND COUNTS FOR 15 PERCENT OF THE
AVAILABLE MARKS FOR THE COURSE
This assignment investigates the proposed adoption of technology solutions for a large Australian business and is set within the scenario of you being part of a consulting firm seeking potential business from large businesses.
The following sets out the scenario and requirements for the assignment. Please read them very carefully
You are a team of junior consultants, specialising in Information Systems, at a leading international consulting firm. The Senior Vice President (SVP) for business development of your firm is not happy with the 2018 productivity of the large business segment in the IT consulting division. The SVP wishes to grow the business relationship of existing cleints as well as potentially acquire new ones and is asking your team to prepare a proposal that analyses 1 potential client (a client of your choosing), with a justification as to how building a relationship with this client will be good addition to your existing consulting portfolio.
The SVP business development criteria outlines the following:
Learning Outcomes Addressed:
|Program Learning Outcomes||Course Learning Outcomes|
|1||Knowledge||Discuss IS components, their use, and their importance to business.|
|2||Critical thinking and problem solving||Illustrate how organisations could use IS to improve organisational / managerial efficiency & effectiveness.|
|Propose how an organisation could use information systems and technology (IS/IT) to compete in a global marketplace.|
|3a||Written communication||Communicate an argument in a written form|
|4||Teamwork||Work collaboratively to complete a task|
Knowing that your team specialises in technology solutions, the SVP has asked you to prepare a proposal to advise him on the potential of advising the business you have chosen. The proposal doesn’t have to be a project that directly applies to all business areas of the organisation. You may focus on 1 or 2 areas that you believe is the most critical to address.
Prepare a proposal with the following structure:
For this part, you should first identify, based on your research and analysis in Part 1& 2, the three most pressing areas in your chosen business that require attention. A “pressing” area does not have to a problem. It could be an opportunity that the organisation has missed to capture or methods and standards that they could have implemented to achieve competitive advantage.
You should then outline how the specific capabilities of the combination of technology solutions you have chosen, could help in addressing these pressing areas. Your recommendation should clearly explain the impacts on specific business processes and strategies. (25%)
1. Identify and describe at least three main IS/IT security, ethics and privacy issues that the business should take into account when leveraging on your chosen technology solutions. (10%)
2. Vendor selection: recommend specific vendors for the commercially available IT products/solutions that your chosen business should adopt. Your recommendation should be based on your analyses in Parts 1, 2, 3 & 4. It should clearly justify the capabilities of the particular vendors and that they are the best choice for the business. This means that you need to compare your chosen vendors against their main competitors in the market. (20%)
It is important that you provide your SVP with information that is customized for the chosen business rather than producing material that reads like a generic brochure. You should demonstrate that you understand the business context and priorities as well as articulate any assumptions that you make about the business (if necessary). You should make sure that you provide adequate explanations to back up your recommendations.
You are required to carefully consider the points that you wish to make in this report. A ‘brain dump’ of all you know is of little value. You should consider using tables and figures to present material whenever suitable as they may help in structuring your argument.
In order to prepare your assignment, you have to undertake research. However, you should ensure that you use the information gathered to illustrate your argument; you should not simply copy or describe your research findings.
Marks are also available for the following:
An analysis of how relevant course material and additional insights from your own research were utilized to support the analysis contained in the report (5%). (500 words max and is excluded from the word count)
Trello. Effective and consistent use of Trello as a project management tool both towards the planning stage (Project Plan) and execution of of project (research & written work) (10%)
Effective and coherent presentation of information in a format suitable for a consulting report. Adherence to UNSWBS presentation standards including Harvard referencing and the use of acceptable research materials (5%).
Using Moodle Turnitin, each GROUP should submit a single MS WORD document (no other formats such as PDF allowed – 5 mark penalty applies) that includes:
Please note that ONE submission per group is required. Multiple submissions from the same group will be considered an invalid submission. A mark of zero will be awarded for assignments submitted by individuals or by groups larger than five.
If you have any questions about interpreting the assignment and its requirements, please make use of either the LiC’s or group assignment consultation sessions. To avoid confusion and misunderstanding, we will not be answering such questions about the assignment over email.
The originality of the submission will be checked using Turnitin. Please check the originality report generated by Turnitin during the submission process. All members of the group should satisfy themselves as to the originality of the full assignment prior to final submission. It is the responsibility of the person submitting the assignment to provide other group members with a copy of the originality report generated by Turnitin during the submission process. Please note that Turnitin will only generate an originality report ONCE every 24 hours. So if you submit your file and override your original file in a space of less than 24 hours, you will not obtain an update on your originality score for the new file.
The University regards plagiarism as a form of academic misconduct, and has very strict rules regarding plagiarism. For UNSW policies, penalties, and information to help you avoid plagiarism see: http://student.unsw.edu.au/plagiarism as well as the guidelines in the online ELISE tutorials for all new UNSW students: http://subjectguides.library.unsw.edu.au/elise
Submission of the assignment must be accompanied by a signed cover page provided on Moodle. All members of the groups must sign the cover page. Signatures on the cover page must match the ones you signed for your workshop attendance. Groups with missing cover page will be given an automatic penalty of 10% of the maximum marks available for the assignment. Individual student, whose signature is missing on the cover page, will obtain an automatic penalty of 10% of the maximum marks available for the assignment. The maximum marks for this assignment is 100 marks and hence the penalty is a flat 10 marks deduction from the score you obtained for the assignment.
Each individual student should provide their tutor with a completed and signed peer assessment sheet (available on Moodle). The peer assessment sheet should be provided to your tutor no later than Friday 19th April 2019, 5pm.
If you wish to claim for unequal contribution, you must justify your claim with evidence. We only accept Trello and official UNSW email communication as evidence of work. Personal emails, social media messengers & chat, facebook are not acceptable forms of evidences.
DIGITAL TRANSFORMATION IN BUSINESS
There are different types of vendors, which can be valuable for the sector of IT solutions, and products, which are stated below; an explanation of the vendors why they are considered in the project is also stated:
Each of the vendors, which are stated above, has some specific roles assigned to their name and each of the areas can be considered to be playing an important role in the sector of baking. The implementation of each of the vendors can be considered very much easy which can be done on top of the existing infrastructure of the organization and which can directly impact the sector of execution of the different activity of the banking sector (Fowley et al., 2017). The management area is one of the concern areas in all of the vendors which are stated above which tends to alter the customer satisfaction area which can lead to a competitive gain of the execution of the task of the banking domain.