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Leadership Training Programme: Tourism New Zealand

This assessment requires you to design leadership training programme to develop the leadership skills and attributes of current managers within a given service organization. You must select from and research one of the following organizations: Marriott Hotels , Accor Hotels Group, Auckland Museum, Tourism New Zealand, NZ Maori Tourism

You must complete the following:

1. For this organisation; describe its aims, values, goals, strategic development intentions, and the complexities and challenges of its positioning in the current business environment.

2. Identify, from one above, what leadership knowledge, skills and dispositions are needed to be developed in the potential leaders to ensure the organisation's goals will be met, including productivity and profitability targets. Use the three categories; first define each term carefully and then create a list for each.

3. Design a Leadership Development Programme for this chosen organisation. The

programme will run over a year and will include: essential reading, workshops, guest speakers, self-directed learning, practical exercises and group sharing using specified media (you may add other learning activities).

4. You must show how all the items, in two above, will be covered, be specific about the topics and content.

Answer

Assessment Re-Submission Cover Sheet


  1. Challenges in the current business environment 

The primary challenges that are being faced by the firm in the market are due to the various environmental and the governmental activities in the market. One of the biggest challenges that are being faced by Tourism NZ is the globalisation because of this factor the natural resources and the natural beauty of the tourism industry are getting destroyed. Then another challenge that is being faced by the firm is the taxation as the visitors in most of the cases have to pay a massive tax for their airline tickets as well as the hotel rooms. One of the major challenges is the security of the tourist within the country. These are some of the challenges that are being faced by Tourism New Zealand for performing their activity in the field. 

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Challenges in the current business environment 

The primary challenges that are being faced by the firm in the market are due to the various environmental and the governmental activities in the market. One of the biggest challenges that are being faced by Tourism NZ is the globalisation because of this factor the natural resources and the natural beauty of the tourism industry are getting destroyed. Then another challenge that is being faced by the firm is the taxation as the visitors in most of the cases have to pay a massive tax for their airline tickets as well as the hotel rooms. One of the major challenges is the security of the tourist within the country. Another challenge faced by Tourism NZ is the lack of accommodation during the big events like during the cricket World Cup 2015. These are some of the challenges that are being faced by Tourism New Zealand for performing their activity in the field. These are some of the challenges that are being faced by the firm which eventually create huge disturbance for the growth of the business within the market. It is the fact that tourism industry is one o0f the most challenging sector where the staff have to deal with the various types of tourist and for that the challenge for providing the best service with suitable accommodation, food and fun to the people is one of the biggest challenge. 

  1. Leadership knowledge

Leadership knowledge is the essential factor for managing the people within the industry. It is a valuable process where the managers have sufficient knowledge regarding their leadership skill for the development of valuable working function within the market. In the tourism industry, this is highly essential to maintain the value and the service provided to the tourists (Benur, & Bramwell, 2015). It is necessary for the leadership to know about the development of the big picture to the staff members then actively promoting better knowledge of management practice within the firm. It is also essential that the leaders have the practical experience regarding the management of various program within the tourism sector to maintain the business process and provide the best service to the tourist. In the tourism sector, it is the fact that the management has to deal with the various situation and for that suitable and effective knowledge is the vital aspect for the firm (Sørensen, & Jensen, 2015). In this the performance indicator of the staff members allows the firm to have the practical knowledge regarding the operational activities that are being performed by the workforce within the tourism sector. It is an active part of the firm where the leaders have a valid view of maintaining their activities.

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Leadership knowledge

Knowledge is vital for gathering information regarding various facts about the market for the leaders. The importance of knowledge has changed over the time that is from the industrial era to the society of knowledge. The transformation within the society has eventually created the new leadership as well as management style that is based on the knowledge and the utilisation of the knowledge on the business activity. Leadership knowledge is the essential factor for managing the people within the industry. It is a valuable process where the managers have sufficient knowledge regarding their leadership skill for the development of valuable working function within the market. In the tourism industry, this is highly essential to maintain the value and the service provided to the tourists (Benur, & Bramwell, 2015). For the leaders the most essential part is to have the suitable knowledge regarding the process of development of the business. After the effective planning for development in business it is essential for the leaders to promote the knowledge regarding the facts among the staff members. 

It is also essential that the leaders have the practical experience regarding the management of various programs within the tourism sector to maintain the business process and provide the best service to the tourist. In the tourism sector, it is essential for the management to maintain the tourist and the staff members effectively and for that they need to have understanding regarding the various situations (Sørensen, & Jensen, 2015). Performance indicators in the business especially within the tourism sector help the management to understand the performance level of the business along with the staff to maintain their operational activities. The development of the information and communication technology has provided suitable and valuable knowledge to leaders that help leaders to understand the present situation and also it deal with the business intelligence and analytics of the organisation.

Leadership disposition 

Leadership disposition is the typical attitude of the people especially the leaders to maintain their working function within the field. It is primarily looking at the trend of behaviour than the approach as well as the mood of the leaders to perform their activity in the tourism sector (Nieves, & Segarra-Ciprés, 2015). It is the fact that leadership is about the disposition instead of the position to deal with the staff members and also to provide the best service to the customers. This eventually requires the understanding of the current situation as well as the ability for thinking ahead as well as the courage to get with the practical function in the field. It is essential for the leaders to have a suitable and effective view on the fairness and the staff performance level within the firm (Deery, & Jago, 2015). In the tourism industry, the performance level is the vital activity that the staff members need to stay alert for providing their useful working function within the field. It is the fact that the real leader always makes a suitable and effective difference within the area by providing the valuable working function within the firm. In the hospitality industry, it is highly essential to have the most suitable and effective view regarding the valuation process and working function within the field.

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Leadership disposition 

Leadership disposition is considered to be the attitude of the leaders or managers in term of maintaining the staff and the business. The leadership disposition deals with the behaviour, approach as well as mood of the leaders for managing the organisational team (Nieves, & Segarra-Ciprés, 2015). Leaders need to be highly effective for maintaining the staff members and providing the best service to the customers and this behaviour and approach is eventually known as disposition where the leader did not improvise their positional power on the staff. It effectively show that the managers needs to be highly attentive for performing their duty and even they should possess the capabilities to look ahead of time for upgrading the best service to the customers. The leaders need to maintain the performance level of the staff and even they should not discriminate among the staff members in the workplace (Deery, & Jago, 2015). In the tourism industry, it is essential for both the staff and the leaders to be attentive so that they are able to provide best service and experience to the visitors. 

It is the fact that the real leader always makes a suitable and effective difference within the area by providing the valuable working function within the firm. In the hospitality industry, it is highly essential to have the most suitable and effective view regarding the valuation process and working function within the field. The disposition that needs to be maintained by the leaders include the caring, critical thinking as well as the strong work ethics. In the tourism sector the leaders’ needs to be strong enough regarding the ethical value for performing their activity and maintaining the team members in the market. The value and the ethics are considered to be the particular interest for being the excellent leaders. The managers of Tourism NZ follow the ethical and the valuable activity that help them to manage the employees and the tourist for providing them the better experience at New Zealand.

  1. Leadership development program


Learning Activities 
Organisational NeedsWorkshopsSocial Media GroupEssential ReadingPractical exerciseTimeline 12 months
Knowledge 




Performance indicatorsUnderstanding the performance indicator tools for the development of the business.Share knowledge with the staff members regarding the performance level (Phillips, & Moutinho, 2014)
“New performance indicators for water management in tourism.”
“Is sustainable tourism an obstacle to the economic performance of the tourism industry? Evidence from an international empirical study."
Check the performance level of the staff members by their way of providing service to the tourist.1st and 2nd months
Business development Analyse the activity of the staff members and also understand the condition of the industry. Analyse the need of the people and even scan to choose the challenge.Upload all the information for future use and to get a proper understanding of the process (Phillips, & Moutinho, 2014). 
“Tourism product development and product diversification in destinations.”
“Value creation and knowledge development in tourism experience encounter.”
Provide innovative strategy for the development of business within the market. 2nd and 3rd months 
Better management practiceGuideline for the team members to perform their job role most suitably. Diagnose the root cause of a various problem that might be faced within the tourism industry.Get connected with other people and have the information on social media to understand regarding the various management practice utilised by other leaders all over the world.  
“Management innovation in the hotel industry.”
“Revisiting talent management, work-life balance, and retention strategies."
Manage the team members to provide their view and their understanding of the development of the tourism sector.4th month
Skills 




Innovation in product development Understand the innovative role within the field and the way to implement suitable activity in the tourism industry for the betterment of the firm (Phillips, & Moutinho, 2014). Share the innovative idea with the other people and also check various innovative working function of some of the great leaders. 
“Social networks for innovation and new product development.”
“Service innovation in product-centric firms: A multidimensional business model perspective."
Effectively implement the innovative plan within the firm for the betterment of working function and valuable and working function. 5th month
Strategic thinkingDevelop knowledge and vision for the future development of the firm. Develop an effective action plan within the market for the betterment of the tourist.Gather information from the tourism industry all over the world. Understand regarding the activities that are being performed by other tourism leaders. 
“Critical review of strategic planning research in hospitality and tourism.”
YouTube video on the strategic thinking process
Think critically about a situation that might take place in the tourism industry and provide a practical view of the working function of the hospitality staff members.6th month
CommunicationGet the knowledge of effective communication within the field for the betterment of firm. Have the most suitable and valuable development regarding the oral as well as the written communication.Social media help to develop the process of communication and maintain the activity eventually. Gathering information from YouTube also help the leaders to gain sufficient knowledge.Progress on information and communication technologies in hospitality and tourismCommunicate effectively with the staff members and even with the tourist to provide a suitable and valuable view on the surroundings and the information regarding the tourist place (Law, Buhalis, & Cobanoglu, 2014). Communicate to keep connected with the team members.7th and 8th month 
Dispositions




Show fairness and equity in staff performance and reviewUnderstand the process as well as the success factor that is associated with the changing environment (Law, Buhalis, & Cobanoglu, 2014). Prepare as well as analyse the performance of the staff members within the tourism industry. Keep in touch with the staff members and the tour guide with the help of social media and also monitor the activity of the staff members. Textbooks then the YouTube video as the recommended book for gathering useful information.Critically review the performance level of self-activities and provide feedback to understand the flaws and development that the leader has accrued within them. 9th and 10th month 
Deal with the employees and the tourist in the calmest and suitable wayEffective communication and understanding among the staff members and the leaders to deal with the tourist and provide them with the best service.Share the best moment on social media sites to celebrate the connection with the people and also develop valuable understanding among the tourist. Get useful knowledge from the journal articles and the videos regarding the activity of other leaders in the hospitality industry. Analyse the working function and the activities that are being performed by each of the staff members within the field. 11th and 12th month 


The training program was the most essential and the efficiency factor for the leaders to maintain their activity and their understanding regarding the tourism industry. It can be seen that the leadership development and training program have the most suitable value within the field that helps the firm to develop their leaders and provide the best service to the tourist and the visitors (Kindström, & Kowalkowski, 2014). In this process, it can be understood from the use of contingency theory which primarily focuses on the particular variables that are related to the environment which primarily determine the specific style of leadership that is suitable for the business. The training program was developed in such a way that effectively helps to get the most suitable and effective leaders in the tourism industry. Contingency theory shows the fact that no particular leadership style is best in every situation (Otley, 2016). Then the situational theory is also applicable for understanding the working function of the competent leaders. This theory effectively proposes the leaders to select the best course of action that is suitable according to the situation and the process (Kim, & Krishna, 2014). It 

is the fact that one cannot maintain the similar type of leadership skill in every situation and for that, they have to maintain the value and the practical understanding regarding the process.

The participative theory generally suggests the facts that the ideal leadership style is one that can take the input of other leaders and staff members into account (Lam, Huang, & Chan, 2015). These are the leaders that eventually encourage the participation of the team members in each of the activity that took place within the firm. It is the primary fact that the training and the development program for the leaders are being made by analysing the potential activity and the leadership skill one could get for the betterment of the tourism industry. According to the various leadership theories and model, it clearly shows that a leader has to be highly flexible and operative to communicate with the team members quickly and also get change quickly with the changing world. In the tourism industry, a strong communicative and the situational leader is highly essential, and the training program has been prepared in such a way that the leaders will have sufficient knowledge to deal with any situation (Leenders, & Dolfsma, 2016). This is highly essential for the improvement of working function and also for the development of expensive process within the field of the hospitality industry. Maintaining the team members as well as the tourist is a vital job, and for that, it is essential for the leaders to get sufficient knowledge and skill regarding leadership to maintain the situation.


RESUBMISSION

Leadership development program

Challenges by Tourism NZLeadership competenciesLearning Activities 
WorkshopsSocial Media GroupEssential ReadingPractical exerciseTimeline 12 months

Knowledge 
Globalisation, taxation, security of the tourist, lack of accommodation.Performance indicatorsUnderstanding the performance indicator tools for the development of the business.Share knowledge with the staff members regarding the performance level (Phillips, & Moutinho, 2014)
Author- Gössling, S 
Title of the journal - “New performance indicators for water management in tourism.”
Check the performance level of the staff members by their way of providing service to the tourist.1st and 2nd months

Author - Pulido-Fernández, J. I., Andrades-Caldito, L., & Sánchez-Rivero, M.
Title of the journal - “Is sustainable tourism an obstacle to the economic performance of the tourism industry? Evidence from an international empirical study."
Globalisation, taxation, security of the tourist, lack of accommodation.Business development Analyse the activity of the staff members and also understand the condition of the industry. Analyse the need of the people and even scan to choose the challenge.Upload all the information for future use and to get a proper understanding of the process (Phillips, & Moutinho, 2014). 
Author - Benur, A. M., & Bramwell, B.  
Title of the journal - “Tourism product development and product diversification in destinations.”
Provide innovative strategy for the development of business within the market. 2nd and 3rd months 

Author - Sørensen, F., & Jensen, J. F.
Title of the journal - “Value creation and knowledge development in tourism experience encounter.”
Globalisation, taxation, security of the tourist, lack of accommodation.Better management practiceGuideline for the team members to perform their job role most suitably. Diagnose the root cause of a various problem that might be faced within the tourism industry.Get connected with other people and have the information on social media to understand regarding the various management practice utilised by other leaders all over the world.  
Author - Nieves, J., & Segarra-Ciprés, M.
Title of the journal - “Management innovation in the hotel industry.”
Manage the team members to provide their view and their understanding of the development of the tourism sector.4th month

Author - Deery, M., & Jago, L.
Title of the journal - “Revisiting talent management, work-life balance, and retention strategies."

Skills 
Globalisation, taxation, security of the tourist, lack of accommodation.Innovation in product development Understand the innovative role within the field and the way to implement suitable activity in the tourism industry for the betterment of the firm (Phillips, & Moutinho, 2014). Share the innovative idea with the other people and also check various innovative working function of some of the great leaders. 
Author - Leenders, R. T., & Dolfsma, W. A.
Title of the journal - “Social networks for innovation and new product development.”
Effectively implement the innovative plan within the firm for the betterment of working function and valuable and working function. 5th month

Author - Kindström, D., & Kowalkowski, C.
Title of the journal - “Service innovation in product-centric firms: A multidimensional business model perspective."
Globalisation, taxation, security of the tourist, lack of accommodation.Strategic thinkingDevelop knowledge and vision for the future development of the firm. Develop an effective action plan within the market for the betterment of the tourist.Gather information from the tourism industry all over the world. Understand regarding the activities that are being performed by other tourism leaders. 
Author - Phillips, P., & Moutinho, L.
Title of the journal - “Critical review of strategic planning research in hospitality and tourism.”
Think critically about a situation that might take place in the tourism industry and provide a practical view of the working function of the hospitality staff members.6th month

YouTube video on the strategic thinking process
Globalisation, taxation, security of the tourist, lack of accommodation.CommunicationGet the knowledge of effective communication within the field for the betterment of firm. Have the most suitable and valuable development regarding the oral as well as the written communication.Social media help to develop the process of communication and maintain the activity eventually. Gathering information from YouTube also help the leaders to gain sufficient knowledge.Progress on information and communication technologies in hospitality and tourismCommunicate effectively with the staff members and even with the tourist to provide a suitable and valuable view on the surroundings and the information regarding the tourist place (Law, Buhalis, & Cobanoglu, 2014). Communicate to keep connected with the team members.7th and 8th month 

Dispositions
Globalisation, taxation, security of the tourist, lack of accommodation.Show fairness and equity in staff performance and reviewUnderstand the process as well as the success factor that is associated with the changing environment (Law, Buhalis, & Cobanoglu, 2014). Prepare as well as analyse the performance of the staff members within the tourism industry. Keep in touch with the staff members and the tour guide with the help of social media and also monitor the activity of the staff members. Textbooks then the YouTube video as the recommended book for gathering useful information.Critically review the performance level of self-activities and provide feedback to understand the flaws and development that the leader has accrued within them. 9th and 10th month 
Globalisation, taxation, security of the tourist, lack of accommodation.Deal with the employees and the tourist in the calmest and suitable wayEffective communication and understanding among the staff members and the leaders to deal with the tourist and provide them with the best service.Share the best moment on social media sites to celebrate the connection with the people and also develop valuable understanding among the tourist. Get useful knowledge from the journal articles and the videos regarding the activity of other leaders in the hospitality industry. Analyse the working function and the activities that are being performed by each of the staff members within the field. 11th and 12th month 


Training program is the phase where the employees get suitable and effective training for the business. The employee training as well as development is considered to be the broad term that covers the multiple kind of learning factor for the employees. The leadership development and training program have the most suitable value within the field that helps the firm to develop their leaders and provide the best service to the tourist and the visitors (Kindström, & Kowalkowski, 2014). Effective training as well as the development program for the employees is the essential factor in term of the tourism industry. This is due to the fact that tourist should be provided with valuable service and this can be effectively achieved by effective training to the staff members of the firm. 

Both the contingency and the situational theory can be effectively utilised for the tourism industry in leadership activity to maintain the training program for the staff. Contingency theory shows the fact that no particular leadership style is best in every situation (Otley, 2016). The situational theory effectively proposes the leaders to select the best course of action that is suitable according to the situation and the process (Kim, & Krishna, 2014). The situational theory in leadership depicts that a leader need to perform according to the situation for providing the best and the suitable service to the staff as well as the consumers. Effective training program is highly essential for the improvement of working function and also for the development of expensive process within the field of the hospitality industry. Maintaining the team members as well as the tourist is a vital job, and for that, it is essential for the leaders to get sufficient knowledge and skill regarding leadership to maintain the situation. 

In the tourism industry, a strong communicative and the situational leader is highly essential, and the training program has been prepared in such a way that the leaders will have sufficient knowledge to deal with any situation (Leenders, & Dolfsma, 2016). The communicative activity of the leaders lead towards the use of participative leadership theory in the tourism sector. The participative theory generally suggests the facts that the ideal leadership style is one that can take the input of other leaders and staff members into account (Lam, Huang, & Chan, 2015). As it is known that this theory deal with the participation of each of the members within the training and development program to enhance the value of the firm. For the managers in tourism industry training help them to understand the need of the consumers and provide the best service within the market. In every aspect training allow the firm to develop their business process and value for the tourist.

Conclusion

The paper eventually concludes the fact that Tourism New Zealand is one of the best agency for the tourist especially the international tourist to have a practical look over the country. It can also be concluded from the paper that for maintaining the staff and the tourist and various situation it is essential to develop the leadership skill within the firm. A leader has to create multiple skill, knowledge and also it is essential that the leader has to be a disposition for the betterment of the firm and the practical function within the tourism industry.

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Conclusion

The paper eventually concludes the fact that Tourism New Zealand is one of the best agencies for the tourist especially the international tourist to have a practical look over the country. It can also be concluded from the paper that the manager of Tourism NZ use the situational leadership skill to maintain the staff and provide them effective training for providing the suitable experience to the tourist. The leader of Tourism NZ needs to be competent in multiple skill, knowledge and ethical activity for the betterment of the firm and the suitable service to the tourist.


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