Social media is a major communications channel in the 21st century organisation. Yet, a quick review of new forms of media provides a clear indication that employers of all sizes continue to struggle with the intersection between the interests of the organisation, and an employee’s use of social media.
Social media can be a powerful communication tool for employees, helping them to collaborate, share ideas and solve problems. Research has shown that 82% of employees think that social media can improve work relationships and 60% believe social media can support decision-making processes (Bizzi 2018). These beliefs contribute to a majority of employees connecting with colleagues on social media, even during work hours.
On the other hand, employers typically worry that social media is a 'productivity killer' while employees argue on the way limits on their social media usage is framed – that their posts are ‘private’, were undertaken outside of work hours, and involve the exercise of their perceived ‘right’ to freedom of speech (Oliver 2018).
Faced with this information, your boss, the Director of Social Media at the M and M company, is contemplating the question: 'Should organisations encourage employees to use social media? Yes or no?'
What will your advice be to the Director of Social Media? Will you argue that an organisation should encourage employees to use social media or will you argue organisations should discourage employees from using social media?
Your boss has asked you to present your argument in a meeting to senior management on 19th August. In addition to the memo she expects you to summarise your position in five PowerPoint slides that reinforce the major points of your argument.
As you have recently attended an oral presentation workshop you know that a good visual aid:
A persuasive argument paper:
The purpose of writing an argument is to seek to persuade other people of your stance (or view) on a subject. There are various possible outlines for an argument. Firstly, you need to be able to present the main argument clearly in the thesis statement of your introduction. Then you synthesise, or combine, supporting arguments at stages within the body paragraphs. These supporting arguments are argued for/against using evidence and explanation. Citation is used to support each argument. A critical part of the argument is the counter argument and rebuttal.
The counter argument considers a possible argument against your thesis or some aspect of your reasoning. Counter argument in an essay has two stages: you turn against your argument to challenge it and then you turn back to re-affirm it, or ‘knock down’ the counter argument (the 'rebuttal').
This is a simple argument structure: argue for, counter argument, rebuttal (or turn back/knock down).
Please follow these guidelines to complete the assessment:
To help reach your own point of view on the facts or ideas:
To develop your argument:
To present your argument, make sure:
Please note: PowerPoint slides must be included in the Word document version of the memo. Only one document to be submitted. Instructions are located on the Blackboard under Assessment 2. Do NOT embed another ‘file’ into the Word.doc. Embedded files will not be accepted and may result in a mark of zero (0) for the PowerPoint component of the assessment task.
THE USE OF SOCIAL MEDIA IN THE WORKPLACE: THE GOOD AND THE BAD
To: Director of M and M company
From: Adviser of M and M company
Subject: the good and bad use of social media in an organisation
Nowadays, social media, the emerging trend in the workplace can be the most emerging tools for different businesses. On the other side, it can also cause many problems in the workplace. After doing the research, it has been analysed that the use of social media personallywhile working can have many destructive effects on general well-being and work performance of a business (Carlson et al. 2016). It has been also analysed that this type of distraction can also reduce the performance of the work along with productivity.
It can also improve the interaction within the employees along with the sites such as LinkedIn, Snapchat and Twitter can be applied as the most cost-effective advertising channels for the business. In the words of Ouirdi et al. (2015) this is the main reasons why many employers suffer from the need to select the policies of social media to reduce the negative effects it reaps and has the positive benefits. Due to these issues, the employees abuse the internet access at work for reason of personal use, and the employers should decide the advantages or benefits of use of social media compensate the huge negative impactover the organisation.
There are also many disadvantages of the use of social newt woks or social media is the possibility of the network of the company, which is exposed to malware. Hackers can go with spam activitiesor else commit any fraud transactions with ongoing social media platforms. Further, this can be even more critical for the operating business also eventually destroy the computers networks along with the security corruptions or breaches crucial files. After doing certain amount of research, it has been analysed that a company allows the individuals or employees to useFacebookat the organisational workplace loses 1.4% of work productivity (Leonardi2017). Apart from performing the tasks related to work, the employees can check twitter or facebook for photos, status updates or update their profile.
Enabling the employees to access the platforms of social media at work, makes the organisation quite more susceptible to potential breaks in some privacy or some tarnished image. Random leakage of information can take place,and they are some common problems by contributing the confidential information with wrong individual with social media. As mentioned by McDonald and Thompson (2016) while implementing or creating the social media policies of the company ensure to determine all the pros and cons during the office hours. Focusing on the consideration the proliferation of mobile devices, totally ban be proved to be less effective then also having proper guidelines on any directive use. It is often beneficial for developing communication across the entire company, individually if an individual has multiple choice of offices or any remote workers. If an individual encourages the employees to interact with each other with social media, it will also make it easier to be connected if someone is requiring helps then they require posting their problems in social media and then waiting for their response.
In the working place, the employee uses social media is a controversial statement; a few of the employees stated that it supports them to create better relationship with others. On the other hand, few employees stated that social media is used as a weapon for dominating any employee at the workplace. Jeanetta(2019) stated that the use of social media at the workplace is harmful for the organisation in some cases, as employees were busy with social media that reflects their working ability. The statement has focused on the time spending by the employees over social media in between their working hours. The habit of using the social media while working has been considered as the most discouraging moment for the management. Bizzi (2019) argued to the statement that use of social media at workplace by the employees is required to fresh up their mind. The statement has focused on another perspective of the use of social networks or media in the organisational premises while doing the job, according to which employee should use social media. SHRM (2019) added to the discussion that, social media is the current trending communication channel that is helping the workers or employees at the workplace for sharing their emotions on a page. The statement has focused on the actual usage of social media for communicating with others. Even the statement has deduced that using social media by employee is not a big issue, as it helps them to switch their mind from the busy schedule to social life. The overall discussion has defined that use of social media while doing the tasks at workplace by the employee,should be allowed by the management so that they can enjoy their both personal as well as professional life. Along with this, it is being suggested that the top management should not consider any social comments or post by any employee into their professional life.