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PGBM15 Marketing Management Theory and Practice: Toyota Company Assessment Answer

PGBM15 Marketing Management Assessment TemplateTitle:Critical Evaluation of the Contribution of Current Marketing Management Theory and PracticeWeighting:100%Word Count:3500 words (+/-10%) excluding Appendix and Reference List...

HC2121 Comparative Business Ethics And Social Responsibility

Trimester : T1 2019Assessment Title : Individual EssayPurpose of the assessment (with ULO Mapping) :Students able to:1. Distinguish the difference between personal and business ethics in organisation2. Ability to identify stakeholders...

Crisis Management Case Study: Toyota

Assessment 1:Questions:1. Scenarios:a. In 2009/2010, due to faulty accelerators of their brand of vehicle, Toyota had to recall nine million vehicles.b. In 2015, a sandwich shop owner In Marrickville, offered free sandwiches via a...

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